Ryan in
Subaru’s Share the Love Event Commercial
Supporting
Make-A-Wish America
Okay, there
is just a little bit of excitement in our household right now. The TV is fired up, the Facebook Posts are
starting, the blogs are being published, and the Tweets are going out. Today is Ryan’s big debut on the small
screen!
Late this
summer, we were contacted by the Make-A-Wish Foundation with a very rare
opportunity. Subaru was looking for a
“Wish Kid” to be in an upcoming National TV Commercial for their annual Share
the Love Event. Make-A-Wish thought of
Ryan and asked if we would be interested.
Of course we would! How many
times in your life do you get to do something like that???
We were
especially honored to be able to do something so important to funding the
Wishes of Children with Life-Threatening Illnesses. This is the 7th Year of the Subaru
Share the Love Event. Last year, the campaign
generated over $2 Million dollars for Make-A-Wish. This year, Subaru plans to donate a record
$15 Million to various charities, including Make-A-Wish.
In addition
to the commercial, Subaru produced a “behind the scenes” video. We had the opportunity to see it for the
first time last night. I can’t believe
how chunky Ryan looked when we filmed! (He had just come off steroids.) For
now, we have been asked not to share the behind the scenes video because it is
intended to be shown to Subaru employees.
However, I am hoping to eventually get permission to share it here,
because it is really cute.
I also had
the opportunity to write a guest blog entry about our experience for
Make-A-Wish that I will share once it is posted.
Here is a
link to what appears to be an extended version of the commercial. Ryan has scenes at both the beginning and end
of the video so be sure to watch the whole thing!:
Thank you
Subaru, Make-A-Wish America, Make-A-Wish Alaska & Washington Chapter, Carmichael
Lynch (Advertising Agency) and Smuggler (Production Company) for such a fun
experience!